Who Can Enter?
Healthcare Institutions and the Agencies who assist them
LIST OF ELIGIBLE GROUPS
Groups:
Hospitals: under 250 beds
Hospitals :250-500 beds
Hospitals: over 500 beds
Academic Medical Center
Specialty Hospitals: Childrens, Rehab, Geriatric, Psych, Heart, Cancer, Ortho, etc.
Healthcare Systems: Under $950 million revenue
Healthcare Systems: Over $950 million revenue
HMOs/PPOs/Health Insurance
Health/Medical Services: Medical/Dental Practices, Group Practices, Clinics, Urgent Care, Surgi-Centers, Outpatient Centers, etc.
Other Healthcare: Pharmaceuticals, Medical Devices, Associations, Governmental, etc.
ENTRY CATEGORIES
Recognizing the best healthcare marketing with 51 award categories.
AWARD CATEGORIES
Categories:
Traditional Categories:
- 1. Newspaper Advertising–Single
- 2. Newspaper Advertising–Series
- 3. Magazine Advertising–Single
- 4. Magazine Advertising–Series
- 5. Publication/Internal
- 6. Publication/External
- 7. Newsletter
- 8. Direct Mail
- 9. Annual Report
- 10. Poster
- 11. Installations
- 12. Outdoor
- 13. Special Event Materials
- 14. Physician Referral
- 15. Professional Recruitment Program
- 16. Brochure
- 17. Logo/Letterhead Design
- 18. Calendar
- 19. Employee Communication Program
- 20. Patient Handbook
- 21. Other: Misc. Collateral, Special Promotional Materials
- 22. Imprinted Materials-T-Shirts, Hats, Pens, Mouse Pads, etc.
- 23. Website
- 24. Website Refresh
- 25. Social Media Content
- 26. Mobile Media Content
- 27. Blog Sites
- 28. Podcasts
- 29. Email Creative
- 30. Online Publications
- 31. Digital Video Ad–Less than 2 minutes
- 32. Digital Video Ad–More than 2 minutes
- 33. Streaming/On Demand Content
- 34. Electronic Advertising
- 35. Online Display Ad
- 36. E-Publication
- 37. Apps/Interactive Media
- 38. Radio Advertising–Single
- 39. Radio Advertising–Series
- 40. COVID Response Materials
- 41. Equality & Diversity Promotion
- 42. Television Advertising–Single
- 43. Television Advertising–Series
Total Campaign Categories:
- 44. Total Public Relations Campaign
- 45. Health Promotion Program
- 46. Total Advertising Campaign
- 47. Total Fund Raising/Development Campaign
- 48. Integrated Marketing Campaign
- 49. Special Event
- 50. COVID Marketing Campaign
- 51. Total Digital Marketing Program
ENTRY DEADLINE
Entries have closed for the 38th Annual Healthcare Advertising Awards. Check back Fall 2021 for our next call for entries.